Just a quick tip to save yourself a few taps of the old iPhone: Home Screen Bookmark.

This image shows the MintFly logo on my iPhone’s home screen.  How did I do that you ask?!  Why do I have so many games?! The MBTA gets delayed a bunch and sometimes I have to give my brain a rest from MintFly.

(oh, how did I take a screenshot?  here is a quick explanation of that. )

This takes 15 seconds and will save you more than that.  Next time you login to MintFly, press the bookmark button at the bottom of the screen:

All the details will be filled in for you, complete with a pretty little home screen icon in Web-2.0 style.

The icon also makes for a good justification to your boss that your iPhone data plan should be expensed.  See, we use this thing for work… mostly… sometimes.

Seth Godin writes one of my favorite blogs I have in NewsFire.  Today’s post was simply a graph image with two axis, one with opposite points labeled generous and selfish, the other with angry and calm.  The desirable location for any sane individual on this graph is he top right, “busy, happy & prosperous”.

One problem:  Busy and calm are on the same side of the same axis.  This graph feels like it needs another dimension:  time.  The 3rd dimension of time would reveal, once the graph was rotated:

1. You make generosity happen
2. Busy comes
3. Happiness comes and goes
4. Prosperity comes and goes
5. Generosity happens when you decide to make it happen

As of today, MintFly.com Professional (our full featured version) is ad-supported, and therefore, FREE to everyone.  This means anyone can use MintFly.com to access virtually all of Salesforce.com without a monthly subscription fee.

Why is MintFly.com suddenly free?

Last year over 10% of MintFy.com’s free users upgraded to our professional edition. We have seen a big drop in upgrades in January. We believe that MintFly offers the best feature combination and so the reason for the drop in upgrades must be the doom and gloom news about the global economy.

As a good neighbor in the online business community, we would like to make things easier for you. We plan to keep MintFly free (ad-supported) until the Dow Jones Composite Index returns to 10k.

Want to search, see, call your contacts, map your accounts, and update opportunities from your iPhone?  Yes, we can.  ;-)

To go along with the updated pricing we have decided to give away one 1-year MintFly Pro license per month.

How to enter? Every time you login to MintFly you are entered into the drawing. On Jan 31st I will pull a list of all logins, sort randomly, and pick the person on the top of the list. You could be it… you just have to login to your Salesforce.com account via MintFly!

We have changed the pricing model and updated our PayPal payment options. You can now subscribe on a month-to-month basis for MintFly.com. This way there’s less of a commitment even though we are taking a hit on the processing fees.

Do you have a support organization that would like a nice new customer portal? We are working on a streamlined customer portal option that is integrated 100% with Salesforce.com which allows your customers to manage cases, converse in forums, and submit product ideas. Would you like to be part of the beta? Send us an email: mintflysupport@mintfly.com

We made an update to the “Today View” to allow easy visibility into your future and past events.  You can now move to “yesterday” and “tomorrow” ( or “tomorrow” five times ).  There is ALSO the ability to show a full month, meaning you can easily check your schedule in the next week or two weeks.  I just recorded a quick Jing video of the feature, check it out!

Click here to watch the video.

It was one of those things that you can’t quite prioritize over making actual features for the product: getting your official Apple iPhone WebApps listing page online.

But when it’s done, it’s an Apple fan-boy dream to see your product on apple.com:

We have a new logo. Now when you add the bookmark to your home screen you will see a shiny little MintFly logo icon:

Oh yeah, and we updated MintFly last night to fix a number of issues in search, login time speed, list layouts, and a few other areas. Our goal is to deliver a great product, fix bugs immediately, and deliver the most relevant features in the littlest time. Have you experienced a bug or have a good idea for a feature? Send us an email and let us know.

We have our ears and eyes open! Still, we were able to get just enough time away from email and order processing to correct all known bugs and get those main features requested incorporated into MintFly.

“My Home” is now part of all versions.  Here you can see today’s events and your open tasks.  This is the first iteration of this functionality, so if you have an idea on how to make it better, let us know.  Search performance should be improved and other usability enhancements around date-time editing and viewing related records were made.

The other great thing that was added is List View Filters.  You can now specify in your list view to only include leads of a particular status, source, or whatever you’d like.  Not too shabby, if I do say so.

We have just put the finishing touches on our end of July release.  This could not have been done without the generous help of coffee (gallons and gallons of black coffee).  What does this mean for you?  We fixed all reported bugs and implemented almost all requested features:

1. List Views:  Modify list views and create your own.  You can choose the field to be displayed in the list, if you want to filter to only your records, and sort order.
2. List View Ajax:  List views show the top 10 records by default.  Scroll to the bottom to use the “… see more” link and you can include up to 100 records in your list view.
3. Create Records / Log a Call:  Yes, you can now create new records.  Navigate to an Account and you can add a Case.  Navigate to a Lead and Log a Call.
4. Improved Search:  Search errors are a thing of the past.  We improved the search to bring back a balance of different objects.  Those of us with large record sets will notice the difference here.
5. Support for more objects:  Previously we could not support records like Products but not anymore.  You should be able to view and edit 100% of the standard and custom objects available.